Raw Mango by Sanjay Garg is a brand that has redefined the way Bollywood wears saris. Born out of the thought to add new value to India’s existing but ignored drape, Raw Mango aims at creating contemporary hand-woven textiles using traditional techniques.
Raw Mango’s muse essentially is the intellectual, strong headed, modern day woman, who believes in presenting her inner beauty by means of minimalistic mannerisms.
At the helm of this unconventional brand is designer Sanjay Garg who with his family of more than 450 artisans has been spinning an all new handloom wave across the globe with his range of saris, skirts, pants, stoles and much more. The man believes in measuring his success not by means of fashion shows but with his caliber to bring out new contemporary textiles that rekindle India’s love for its forgotten crafts and drapes.
With Indian drapes finding more and more space in the wardrobes of our pretty Bollywood lasses, Raw Mango is one name that has almost become synonymous with handlooms and textiles worn the contemporary way. Hence, when a diva wishes to churn out the more desi rustic side of her persona, one of the brands that is sure to ring a bell is, Raw Mango.
Most of the prominent fashionistas from Bollywood have featured in pieces from Raw Mango. Here’s a quick look at the divas who played top muses to the brand almost personifying the brand.
Sonam needs no introduction when it comes to fashion and styling. The woman is blessed with superpowers and works both traditional and contemporary ensembles equally effortlessly.
At the Raw Mango Mumbai store launch, Sonam made a ravishing appearance draped in a piece from the label that featured monochrome in its most desirable form. The white drape found a perfect contemporary match in the black and white striped blouse belted at the waist. Royal and classic, this look is definitely etched on our minds.
Credits to stylist Rhea Kapoor for styling up this raw simplicity with statement ear cuff and neck piece from Amrapali Jewels. The scarlet pout added all the charm to seal this one for the diva.
Standing beside the iconic legend who popularised silks like none other in Bollywood, Sonam Kapoor managed to grab some spotlight wearing a green Varanasi brocade sari from Raw Mango at the Star Screen Awards night, 2017.
Rhea Kapoor styled up Sonam’s Indian look with a striking kundan necklace and maang tika from Sunita Kapoor.
Dia Mirza is made to adorn Indian ensembles. The woman has the perfect face and delicate mannerisms that add all the stars to any ethnic ensemble. The icing on the cake is Dia’s personal style with which she takes her appearances to even greater heights. The woman often turns to Raw Mango to meet her ethnic wear fashion cravings.
Attending a friends wedding function last month Dia chose to go for a completely off color as far as the Indian shade card is concerned. Dia exuded timeless elegance draped in pista brocade separates, with the kurta from Sanjay Garg’s “Imrati Gul” collection and shararafrom his “Raga Gul” collection.
For an event in Mumbai, stylist Theia Tekchandaney styled up her beautiful muse in a Raw Mango chanderi saree from its Boondh collection. The neutral sophisticated escapade got its befitting dose of spice with the catchy neon yellow border. Sober and pretty, this appearance was appreciated across fashion platforms.
At the Femina India Style Diva event most recently, actress and model Neha Dhupia dressed up divaliscious the Indian way co-ordinating her bob hair updo with an emerald brocade “Yamari” skirt paired with a “Dokai” shirt from Raw Mango’s “Monkey Business Collection”. Appearing every bit royal and regal, Neha reflected the true spirit of the modern Indian woman. A choker and an emerald clutch completed her fusion avatar with much finesse.
Mini Mathur features in Raw Mango outfits quite frequently. With the brand’s aesthetic matching Mini’s persona, the actress continues to surprise us with her appearances wearing the label.
At the brand’s latest store opening event in Mumbai, Mini made a striking appearance wearing a saree from the label. Playing with the contrasting tone of blue and white paired with a neon green blouse, Mini made quite a statement. The bindi totally amping up her Indianness.
At a recent spotting, Mini made quite an appearance wearing a draped printed “Inika” saree from Raw Mango’s Monkey Business Collection.
Soha Ali Khan
Soha Ali Khan’s royal persona comes from the blue blood running in her veins. The woman epitomises sophistication and elegance with her personal style. Courtesy her classy and minimalistic style, she makes for an ideal taker of silhouettes from Raw mango Always dressed to impress, Soha exuded class wearing her sunshine at the store launch event. Wearing a sunny yellow and golden kurta with pants from Raw Mango’s most recent Monkey Business Collection, Soha gave us all the inspiration to dress up in bright Indian brocades.
Konkona Sen Sharma
The bengali beauty Konkona has a unique personality. Her rooted and cultured appeal best signifies the brand’s core values. Spotted often wearing Raw Mango, Konkona with her vibe adds all the charms to the drapes from the label.
Konkona graced the store’s launch wearing six yards of black escapade lined with a bright red border. Looking every bit graceful, Konkona played the perfect muse to Sanjay Garg’s creation.
Wearing a draped number at the LFW earlier this year, Konkona revived major rustic goals, wearing a pre-draped striped sari in an earthy tone from the label. The highlight of the drape was an arm hole woven in the saree. Now that is what we call twisting the traditional drape with a modern touch up. Konkona carried the silhouette with much panache and that inviting smile of her’s.
Slaying both Tollywood and Bollywood with her beauty, actress Tamannaah put her most graceful foot forward at an event in Chennai wearing a subtle pista outfit from the festive collection of Raw Mango. Tamannaah carried the “Rukmini’ blouse paired with a “Shreevanti” lehenga and “Daguri” dupatta with utmost magnetism drawing us more toward the weaves from Raw Mango.
Stylist Sanjana Batra styled up the elegant ensemble with rani haar and gajra to summarise her Indian avatar to perfection.
With divas like these hooting for the brand, Raw Mango is definitely on its way to weaving a legacy.
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