The Vogue India Fashion Fund is today one of the most popular platforms for the aspiring designers who seek to learn the fashion industry mechanics.
The property today, in its fourth edition, was launched in 2014 by Conde Nast India. Based on the model of its U.S counterpart, the India leg aims to provide for all the required guidance and financial boost to the most promising talents who have the ability to push the boundaries and take the Indian Fashion industry to greater heights.
Like the previous editions, this year too saw an exciting line up of 25 designers who were shortlisted for the first round in June. Their design inspiration, strategies and caliber was put through rigorous examination by a power packed jury that boasted of industry heavyweights like Sunil Sethi, president FDCI, Alka Nishar of Aza, Tina Tahiliani of Ensemble, designers Gaurav Gupta and Anita Dongre, fashion entrepreneur Pernia Qureshi, Kunal Dass of Van Heusen, Vogue Indias editor Priya Tanna, fashion director Anaita Shroff Adajania, fashion features director Bandana Tewari and marketing director Oona Dhabar.
To declare that one designer on whom the industry will place their trust for a rewarding and even more glamorous fashion future, the applicants were screened through three rounds of extensive judging by the esteemed panel.
[Also Read: Vogue Beauty Awards 2016]
It was only in September when for the final round, judges Anaita Shroff Adajania and Priya Tanna met the top 5 contenders to give them that one last chance to recreate a beautiful success story.
The Top 5 Designers who made it to the Finale were:
- Pranav Mishra and Shyma Shetty of Huemn
- Sonali Verma of Rara Avis,
- Rina Singh of Ekà
- Amrita Khanna and Gursi Singh of Lovebirds
- Kanika Goyal.
The D-Day was finally here with The Finale Of The Vogue India Fashion Fund, 2016 taking place in the city of dreams on the 29th of November.
The label, which inspired and impressed the jury with their vision and irresistible designing plus styling package, and eventually ended up winning the coveted title, was the dynamic duo from Huemn, Pranav Misra and Shyma Shetty.
Amidst all the action, unfolding the designer label to watch out for this year, we got deviated towards all that display of exemplary fashion on the floor. With the who’s who of fashion industry and a whole lot from the tinsel town in attendance, this distraction was an anticipated one.
Here’s to all the ladies who gave The Vogue India Fashion Fund 2016 evening, a glamorous facelift.
Top 10 Looks From The Vogue India Fashion Fund Finale Evening
1. Pernia Qureshi
Pernia Qureshi is one of the most prominent faces of the Indian fashion industry who speaks volumes with her outstanding styling talent and when she dresses up you definitely don’t question but are surely allowed to drool over her exceptional style. The VIFF evening was no exception, and the lady gave us a yet another moment working metallic with pleats in a Kanika Goyal number. She finished her look with a pink pout and blow dried tresses by Angelina Joseph.
2. Amyra Dastur
The pretty lass dolled up all the way in black for her fashion night out. In a Rebecca Dewan LBD. Amyra flaunted her curves and that gorgeous back through the sheer escapade. Styling credits to Bornali Talukdar. A heavy dose of winged liner and straightened luscious locks by Stacy rendered the finishing touches.
3. Tamannaah Bhatia
Tamannaah Bhatia surprised us with her dress in Tommy Hilfiger for the Vogue India Fashion Fund. The stone studded collar added the dazzle to Tamannaah’s look for the night. Stylist Sanjana Batra deserves a special mention for picking up such a show-stealer. We heart that bun hair updo by Aliya Shaikh which just took the look a notch higher. Make up credits to Out Of The Box
4. Sonnalli Seygall
The Pyaar ka Punchnama fame, inspired us with her wine bell sleeve, wrap top from Zara. Stylist Trisha Jani styled up the top with a pair of fitted black pants from Zara and nude Forever 21 peeps.
5. Mini Mathur
Mini looked like a vision in a black gown from the house of Shantanu and Nikhil. The delicate lace bodice with a draped flow appealed to all our aesthetic senses. With this classic piece of gorgeousness Mini totally swept us away.
6. Rhea Chakraborty
Rhea carried her vivacious self to The Vogue India Fashion Fund evening in a full sleeve LBD from the label Deme by Gabriella. Looking her chirpy self the choker and strappy sandals complimented her look just right.
7. Maria Goretti
Maria Goretti played the fusion chords for her evening at the Vogue Indian Fashion Fund. Pairing her brocade Payal Singhal teal pants with a red top, the lady looked totally high on fashion. The layered neck piece was in sync with the high waist flared pants.
8. Surveen Chawla
Surveen went the bold and beautiful way in a leopard prints short dress from Dolly J. Stylist Sanam Ratansi scaled the look with a black choker and a pair of gladiator heels from Steve Madden. Hair stylist Amit Thakur gave the lady a slick back hair up do while make-up artist Vardan Nayak defined her eyes and brows.
9. Payal Khandwala
Designer Payal Khandwala wore her casual style the high street fashion way. Looking edgy in a pair of denims and shirt layered with a metallic blazer, the designer looked like a total rockstar. The bun up do, layered chains and the glasses gave us our wow moment from the night. We can’t wait to replicate this one.
10. Saiyami Kher
Saiyami Kher, draped in a handloom number was like a piece of art, gently reminding us of the power of textiles. The nautical stripes set in the rustic tones of red, maroon and wine made for quite a visual treat. With her confident self, Saiyami put up a stunning show at the Vogue India Fashion Fund evening.
While you drool over all that glittered at the Vogue India Fashion Fund evening, we are already awaiting the next season.
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